Ubet We Can
Y&R
Brisbane,
Austrália


The Melbourne Cup is the most famous annual Thoroughbred horse race in Australia. The country stops everything to see this traditional competition. I had the pleasure to co-participate and create this amazing spot to be seen on all social media around Australia. We've launched the campaign with Jonathan Brown, a famous footballer and radio presenter. We've invited every “Ozzie" to join us and try to convince the Queen to turn "The Melbourne Cup day" into a national holiday for every Australian state. Ubet is a betting brand. Take a look on their website: www.tab.ubet.com​​​​​​​

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